TRUELABFree teardown
How we work

Process.

Four phases, teardown to launch. Weekly demos on real data, never a Figma frame. Fixed price before we start, no mid-project surprises. The same way we ship our own products.

/01

Teardown

Duration, 15 minutes, free

Send us your URL. We spend 15 minutes on it and write back with three to five specific things sending business to your competitor, plus a rough number to fix them. Want to go deeper? We book a 30-minute call. No slides, no upsell, no commitment.

/02

Scope and architecture

Duration, 1 week

Written scope and architecture before a line of code. AI features, the chat that books and answers 24/7, CRM or booking integration. You sign off. The fixed price locks here. No surprises after.

/03

Build, weekly demo

Duration, 3 to 6 weeks

Sprint cadence. Every week, a working demo on real data: your services, your content, your branding. Not a Figma frame. Change direction between sprints without blowing the budget. Mobile-first, because most of your customers show up on a phone after 6pm and on weekends.

/04

Launch, three months of support, optional retainer

Duration, ongoing

We deploy, set up monitoring, hand over docs and a runbook. Three months of support included. Our bugs, fixed free, no negotiation. After that, an optional retainer for when the roadmap will not sit still: new pages, new AI features, seasonal changes.

Live in 3 to 6 weeks

Site losing leads? We can show you in 15 minutes.

Send your URL. We send back three to five specific things on your site that are losing leads, plus what a rebuild would cost. Free, no deck.

Reply within one business day